Musician Kayma dropped a new single, New Trying Outs, which had us trying out new AI techniques and dreamy, creamy pink prompts to create the official music video.
We dived into AI platforms like Runway and Midjourney to create surreal visuals, pairing them with animated prompt-looking titles drawn from the song’s lyrics. The core idea was to treat the lyrics as live prompts, dynamically changing the video’s visuals as it played. Our most-used prompts were "love", "sex" and "ice cream", all beautifully wrapped in a dreamy pink and purple color palette.
info ⚠️
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Art Direction, Design & Animation
Guy Trefler
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Song
Kayma (Ori Toledano)
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Photography
Eyal Bash
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Music Label
Helicon Aroma Music
